Cookie Policy
Last updated: May 22, 2025
Introduction
This Cookie Policy explains how ESB Healthcare Ltd ("we", "us", or "our") uses cookies and similar technologies on our website at esbhealthcare.com (the "Website").
By continuing to use our Website, you consent to our use of cookies as described in this policy, unless you have disabled them through your browser settings.
What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.
Cookies contain information that is transferred to your device's hard drive and stored there. They help us recognize your device and remember information about your visit.
Types of Cookies We Use
Essential Cookies
These cookies are necessary for the Website to function properly and cannot be disabled in our systems.
Purpose:
- Enable basic Website functionality
- Remember your cookie preferences
- Maintain security and prevent fraud
- Ensure proper Website operation
Examples: Session management cookies, Security cookies, Cookie consent preferences
Analytics Cookies
These cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously.
Purpose:
- Analyze Website traffic and usage patterns
- Understand which pages are most popular
- Improve Website performance and user experience
- Generate statistical reports
Third-Party Services Used:
- Google Analytics: Tracks Website usage and provides insights about visitor behavior
- Cookie Lifespan: Up to 2 years
- Data Collected: Page views, session duration, bounce rate, referring websites
Functional Cookies
These cookies enhance the functionality of our Website and make your browsing experience more convenient.
Purpose:
- Remember your preferences and settings
- Customize content based on your location
- Improve Website usability
- Provide enhanced features
Examples: Language preferences, Contact form pre-filling, Regional content customization
Marketing Cookies (Optional)
These cookies may be used to track visitors across websites to display relevant advertising and marketing content.
Purpose:
- Measure the effectiveness of marketing campaigns
- Provide relevant advertising content
- Track conversion from marketing materials
- Understand marketing performance
Note: We only use marketing cookies with your explicit consent.
How We Use Cookies
Website Functionality
- Session Management:Keep you logged into contact forms during your visit
- Preferences:Remember your language and regional preferences
- Security:Protect against malicious activities and ensure secure browsing
Analytics and Improvement
- Traffic Analysis:Understand how visitors use our Website
- Performance Monitoring:Identify and fix technical issues
- Content Optimization:Determine which content is most valuable to visitors
- User Experience:Improve Website navigation and functionality
Third-Party Cookies
We use services from trusted third-party providers that may place cookies on your device:
Google Analytics
- Provider: Google LLC
- Purpose: Website analytics and performance measurement
- Data Sharing: Anonymized usage data only
- Privacy Policy: https://policies.google.com/privacy
- Opt-out: Available through Google Analytics opt-out browser add-on
Managing Your Cookie Preferences
Browser Settings
You can control cookies through your browser settings:
Chrome
Settings → Privacy and security → Cookies and other site data
Firefox
Settings → Privacy & Security → Cookies and Site Data
Safari
Preferences → Privacy → Cookie preferences
Edge
Settings → Cookies and site permissions
Website Cookie Preferences
When you first visit our Website, you'll see a cookie banner allowing you to:
- Accept all cookies
- Accept only essential cookies
- Customize your cookie preferences
- Review our Cookie Policy
You can change your preferences at any time by clicking the "Cookie Preferences" link in our website footer.
Impact of Disabling Cookies
Essential Cookies
Disabling essential cookies may result in reduced Website functionality, inability to submit contact forms, security vulnerabilities, and poor user experience.
Analytics Cookies
Disabling analytics cookies does not affect Website functionality but prevents us from understanding usage patterns and may result in less optimized user experience over time.
Functional Cookies
Disabling functional cookies may cause loss of personalized settings, need to re-enter information repeatedly, and less convenient browsing experience.
Cookie Lifespan
Cookie Duration Summary
Session Cookies
- • Deleted when you close your browser
- • Used for essential Website functions
- • Temporary and do not store personal information
Persistent Cookies
- • Functional Cookies: Up to 1 year
- • Analytics Cookies: Up to 2 years
- • Marketing Cookies: Up to 2 years (if consented)
Data Protection and Privacy
Personal Information
Cookies themselves do not contain personal information, but may be linked to personal data you provide through contact forms.
GDPR Compliance
Our cookie practices comply with EU General Data Protection Regulation (GDPR) and UK data protection laws:
- Clear consent mechanisms
- Right to withdraw consent
- Transparent information about cookie use
- Data minimization principles
Contact Information
For questions about our use of cookies or this Cookie Policy:
Email: data@esbhealthcare.com
Mail: ESB Healthcare Ltd, Carpenter Court 1 Maple Road, Bramhall, Stockport SK7 2DH, United Kingdom
Website: https://www.esbhealthcare.com/data
Updates to This Cookie Policy
We may update this Cookie Policy to reflect changes in our cookie practices, new third-party services, legal or regulatory requirements, or improvements to our Website. When we make significant changes, we'll update the "Last updated" date and may notify you through Website notices. Continued use of the Website constitutes acceptance of changes.